Sangameswarar - Logo Identity

Created a compelling logo for a supermarket brand is a crucial aspect of establishing a strong brand identity. We crafted an eye-catching and memorable logo for our new supermarket brand client. The goal was to create a brand identity that reflects its values, sets them apart from competitors, and resonates with its target audience.

Sangameswarar is a neighborhood-focused grocery store that prides itself on providing fresh, high-quality products, exceptional customer service, and a wide range of options to meet the diverse needs of our community. They need their logo to convey the commitment to freshness, variety, and customer satisfaction.

Objectives

Brand Identity: The logo is unique and recognizable that embodies the supermarket's identity, values, and mission.

Community Connection: Hub for the local community and its commitment to serving the needs of their diverse customer base.

Versatility: Logo that works well across various applications, including storefront signage, packaging, marketing materials, and digital platforms.

Color Palette

Used a harmonious colour palette that invokes feelings of freshness and reliability. Common choices include green, blue, and red.

Icon or Symbol

Incorporated an icon or symbol that represents the supermarket's core values, such as grocery bags, fresh tomato & carrot character.

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