Bringing informative pup videos to social feeds forwarding brand awareness and recognition.

PupBox, a subscription box service catering to new puppy owners, already had great content on their social media. The only catch was that it was almost solely generated by their following — subscribers sent in their personal puppy pics to be shared on the feed. While the posts got a lot of attention, they weren’t translating to more subscription sales.

We came in to produce some content for their feed that combined cute pup vids with informational tidbits and a call to action using some motion elements. The videos provide some in-feed entertainment (who doesn’t love puppies?) while giving the PupBox brand a voice.