Brand Identity and Website Design for Avir.

The company offers a specialized solution in the construction industry that focuses on automated risk analysis. Their platform empowers construction teams by providing a range of automated tools and features. These include real-time schedule tracking, comprehensive cost and earned value analysis, the ability to identify potential installation issues, and the capability to update a Building Information Model (BIM) with accurate as-built conditions. Through these offerings, the company aims to streamline project management processes, enhance decision-making, and improve overall project outcomes within the construction sector.

For this construction-focused company's website and branding, I pursued a creative direction that embodies their commitment to innovation and precision, while also elevating the industry as a whole. I integrated contemporary design elements, and captivating visuals to convey a sense of progress and cutting-edge technology. By selecting a color palette that merges authoritative, strong tones with bursts of dynamic, forward-looking shades, we symbolize both steadfastness and advancement. I experimented with typography that strikes a harmonious balance between professionalism and approachability. Through the use of imagery spotlighting intricate construction details, technology in action, and collaborative teams, I reinforced our company's solutions

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