Brand Identity Design - Elysium Hotel

Visual and Verbal Branding Design for Elysium Hotel, a boutique wellness spa in Mykonos

Elysium Hotel offers an exclusive sanctuary to those looking to escape the bustle of everyday life and immerse in the natural beauty of Mykonos.

Brand Development:

In crafting the brand, it was important to encapsulate the essence of Mykonos and the luxurious staying experience that the hotel offers. The goal was clear: to establish an exclusive sanctuary where opulence and serenity coalesce, inviting guests to experience an unparalleled retreat like no other.

Visual Brand Design:

From the sophisticated colour palette inspired by the azure waters of the Aegean sea to the logomark inspired by the Mykonos landscape and incorporating traditional greek design - every element of the brand identity is meticulously curated to resonate with the hotel's target audience.

Verbal Brand Identity:

Beyond the visuals, we delved into the world of verbal brand identity, crafting a compelling narrative that weaves tales of rejuvenation with the wellness benefits of reconnecting with nature. Through captivating storytelling and meticulously chosen words, we aimed to encourage the target audience to crave the tranquility and exclusivity that the resort offers and entice guests to embrace unique experiences that await them.