Behance Case Study>>

QR Code Scanning Game

We created an engaging urban game as a promotional campaign for the new Crocs shoe model Classic Echo Clog. The game involved running around the city and scanning QR codes, which added a fun element to the experience and allowed users to connect with the brand while discovering Warsaw. 🎮 🏃🏽‍♂️

Benefits for the client:

• Increased brand awareness and recognition among the target audience in Warsaw

• Positive brand image and reputation, with a unique and engaging campaign that stood out from typical advertising

• Improved communication and engagement with the target audience, building stronger relationships with customers

• Increased foot traffic to the Warsaw Sneaker Store, where participants could check their rankings, potentially leading to increased sales and customer loyalty

• Connection with the target audience in a fun and interactive way

• Viral potential - the game had a viral element to it, encouraging participants to share their experiences on social media and generate buzz around the brand and the game

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Looking to promote your product in a unique and unconventional way? Reach out to us and let's create an extraordinary marketing campaign that sets your brand apart! 🚀🌟

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