This past weekend was Harley-Davidson's Homecoming festival in Milwaukee, Wisconsin, celebrating the 120th anniversary of the iconic motorcycle brand, with performances by Foo Fighters, Green Day, and many others. We were excited to take on much of the branding and illustration work for the festival including concert posters to commemorate the event. The art features our take on a custom hollow-body electric guitar constructed from Harley motorcycle parts.

Initial Concept Sketch

Close up shots