Humanized Solutions — Logo & Brand Concept

A visual identity created for Humanized Solutions, a consultancy focused on patient-centered research and public engagement in healthcare innovation.

The logo mark combines geometric clarity with a subtle organic softness — designed to reflect the brand’s mission to place human experience at the center of complex research ecosystems. The identity balances structure and empathy, expressing both scientific rigor and open collaboration.

This system supports the consultancy’s work across academic, clinical, and community settings, reinforcing their role as translators between data, systems, and people.

Roles: Logo Design · Brand Concept · Visual Direction

Tools: Illustrator, InDesign

A brand voice shaped by empathy — designed to make research feel human.