Kickr Logo Design for Online Casino

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Hello Everyone!

I am excited to share the final logo for Kickr — Online Casino. With this custom wordmark we wanted to convey the message of a fun, exciting and strong brand.

The wordmark evokes a feeling of simplicity and minimalism as a result of the geometric approach that was used to construct the logo.

The Diamond Square seen in the initial K is the point of focus and a strong distinctive element which helps with the logo’s recognition and uniqueness.

It also serves as the starting point of the Visual Identity of the Kickr Brand.

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logo design online casino dice play luck negative space mihai dolganiuc design

The Kickr Wordmark can also be simplified and used as a standalone icon in scenarios where the space is limited, such as an avatar for social media channels. The recognizability is still kept thanks to the strong and bold design.

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© Mihai Dolganiuc Design 2023. All rights reserved.

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