Cruise Booking

Rethinking the getaway

Celebrity Cruises requested an innovative digital strategy that would set them apart in the space. Our pitch team decided to use booking as the backbone of the experience.Celebrity Cruises requested an innovative digital strategy that would set them apart in the space. Our pitch team decided to use booking as the backbone of the experience.

In order to do so, the booking would need to be seamless and clean from one step to the next, with tools for messaging and collaborative booking for friends and family.

We worked outwards from the booking experience to integrate featured cruises and destinations–which collectively build an itinerary while tracking budget. While on board, users can find friends and navigate with alerts and GPS so they never miss a moment.