Unipay - Branding for the digital payment platform
Yesterday we presented our logo design for the Unipay - a digital payment system which allows customers to pay bills, make different purchases, send and receive money transfers.
Services we provided
Logo design.
Brand's visual guidelines.
Bank card design
UX/UI mobile app design.
Visual identity of the brand
The overall style of the Unipay brand is light and open.
The main accent color is blue, and there are also pink, yellow and red for additional elements. They take part mainly in the illustrations, which have the function of communicating and complementing the composition.
DM Sans font despite its simplicity has interesting letters like g and y. The low contrast of the letters makes the font a great addition to the overall geometric style.
