WOVO - Fitness Branding
Manifesto of Fashionable Women
We're thrilled to partner with WOVO, a trendy fitness brand for girls in the USA, on their branding journey.
Aiming to inspire young women to embrace true beauty and self-worth through their daily fitness journeys, our team has developed a logo idea inspired by diamonds, which symbolized the strength of WOVO girls on the inside, their confidence on the outside, and their precious love and respect for themselves.
The logo also incorporated the letters "W" and "V" to represent the WOVO name, with the "W" designed as a pair of hands holding a diamond, symbolizing the value girls place on self-care.
