#90 Sartoria Carbone

Country: Italy

Industry: fashion, tailor

About: Sartoria Carbone is a men bespoke tailoring shop founded in 1957 by Cavalier Domenicantonio and located in the center of Rome, next to Vatican museums.

Belief: “Dress is exactly like a second skin, it imitates exactly the measurements of the one who wears it.”

Words: heritage; bespoke; tailor

Strategy: refresh the font with an Italian vintage typeface, and for the logomark combine the “C” with the tailor’s needle in a more refined and ornamental style. On the back, the silhouette of a dress form with basting stitches creates a frame for the bespoke brand.