Different UI's for different demographics

Not all demographics identify with the same things, so we've made an example "Hey Wallet" to make it obvious.

While designing a crypto wallet is very fun, we need to pay attention to the demographic of the group we’re designing for.

Apart from branding, usability principles, and logical flows, the overall aesthetic of your app will make all the difference in whether the users identify with it or not.

When we know who our users are, we know we can strongly go in one direction, and think about other things that are in front of us.

Doing competition research for this part of the process is very important, but it's also important to know the other habits of the users.

They can vary in extreme ways, and one solution does not fit all!

If you'd like to talk about your product or app, we're available at: [email protected] and wayzux.com

Thanks for your attention!

#design #research #branding #uidesign #uxdesign #crypto #wallet #cryptowallet