revamping ui & ux for savitt bruce & willey law firm website

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Project Overview

This project aims to overhaul the user interface (UI) and user experience (UX) for Savitt Bruce & Willey's website and client portal. This initiative aims to enhance the firm's online presence, streamline client interactions, and improve overall accessibility. By implementing a modern, intuitive design, we will ensure that the website reflects the firm’s professionalism and expertise while providing a user-friendly experience for prospective and current clients.

Elements

Objectives:

Modernize Visual Design:

• Update the website’s aesthetics to align with contemporary design trends and the firm’s branding.

• Ensure that the design reflects the firm’s values and conveys a sense of trust and authority.

Enhance User Experience:

• Simplify navigation to allow users to find information quickly and efficiently.

• Improve the overall usability of the website and client portal, focusing on accessibility for users with varying abilities.

Increase Engagement and Conversion:

• Implement calls-to-action (CTAs) and conversion-focused elements to capture leads and encourage client engagement.

• Utilize analytics to track user behavior and adjust the design based on data-driven insights.

Responsive design

Deliverables:

• Research and Analysis:

Competitive analysis and user research to understand target audience needs and preferences—stakeholder interviews to gather insights on current pain points and desired features.

• Wireframes and Prototypes: Develop wireframes and interactive prototypes for key pages and features. Conduct usability testing to refine designs based on user feedback.

• UI Design: Create high-fidelity mockups of the website. Design a responsive layout that ensures a seamless experience across devices (desktop, tablet, mobile).

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Success Metrics:

• Increased website traffic and engagement metrics.

• Higher client satisfaction ratings and positive feedback.

• Improved conversion rates for consultation requests and lead generation.

Full

By undertaking this project, Savitt Bruce & Willey Law aims to provide an exceptional digital experience that aligns with its reputation for excellence and supports its mission of delivering outstanding legal services.

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