Elevate to Recovery Main Logo Design

Elevate to Recovery Logo Design Black/White Stroke

Elevate to Recovery Logo Design Free Space Style Guide Page

Black & White Style Guide Page

Colors & Type Style Guide Page

Elevate to Recovery Logo/Branding Re-Design Project

Elevate to Recovery is a Residential Behavioral Health Facility located in Los Angeles, CA. I did this Logo/Branding package as part of a Branding/Webflow Website/SEO package that I created for them in December of 2021.

Overview:

The client wanted a gold color to be the main Brand Color, so I picked a deep Yellow/Gold color with White & Black contrast. This evokes memorability and excitement while keeping a standard of High Quality and Professionalism. The main shape the client asked for in the design brief was an Upward Arrow. I chose to use the Image of a Home to Symbolize what the Core Purpose of Elevate to Recovery is. We also decided to go with a house because the company is a Luxury Residential Health Facility. 
With an Upward Arrow, Standing for the upward growth an individual experiences,
 once they decide to make healthy changes in their lives. I incorporated the Arrow into the House Design itself for a Unique but Minimal Style.

Typography:

The main font style that I used was Roboto, with Shine Brighter Sans as a secondary font choice for contrast.

Programs Used:

Adobe Illustrator - Logo Design

Figma - Style Guide

Notion - Project Tracking