Starbucks Mobile App - UX/UI Case Study
Starbucks has revolutionized the coffee industry with its mobile app, designed to enhance the ordering experience for customers. This app is a true game-changer, allowing users to pre-order their favorite coffee and food items, saving precious time and eliminating the need to wait in line. Extensive user research has been conducted, including surveys, interviews, empathy maps, affinity maps, personas, and user stories, ensuring that the app is tailored to meet the needs of customers. In addition, competitor analysis, sketching, wireframing, and prototyping has been meticulously executed, with design iterations tested to perfection. The app's design system has been built to perfection, with visual design elements and a user interface that is second to none. In summary, Starbucks has created an app that is not only efficient but also user-friendly, making the ordering process a delightful experience for customers.