SPD final logo

Finally approved and shipped. This new mark replaces a black and white seal that had been used for the past 40 years. It also moves the brand away from a strictly academic portrayal and into a much more patient-and-kid-friendly expression. Though perhaps a bit of a stretch, if you look closely, you can see the letters "SPD" in the swirl lines inside the palm print to help make this handprint uniquely theirs.