Lockdown Onboarding Sequence
Onboarding screens for Lockdown Privacy & VPN.
Working with an outstanding team at Appex, we aimed to make the essential aspects of the firewall & VPN easy to communicate to the casual user.
Using proven tactics, a sequence of small videos guides the user — showing the app's primary features and concluding with actual tweets/testimonials from the community just before signing up.
Motion design showing actual interaction is a challenge for experienced designers, but we had a clear content strategy that paid off.
Did you know that a brilliant onboarding experience increases engagement by up to 20% o a product/service?
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