Custom Logo Design for pool services business

Client | Lee S., Owner of Dog Paddle Pool Services

Challenge

Lee wanted a logo that represented his existing business in Florida and needed me to capture the fun and playful spirit of his brand. He came to me with a rough pencil sketch of his vision for a logo featuring a dog in a pool floatie with a cocktail, but needed help refining the idea and bringing it to life in a unique and professional way.

Solution:

We combined elements of his rough sketch, with a fresh and fun color palette that shouted "summer fun" while adding our own creative touches to ensure the logo was both visually appealing and effective in communicating his brand message. To make the logo even more personal, we used a photo of Lee's own dog so we could add him to the logo with his own unique features like his caramel colored spots and blue eyes.

Results

The final logo design captured the fun and playful spirit of Dog Paddle Pool Services and helped Lee stand out in a crowded market. The design was used on business cards and other promotional materials, giving the brand a cohesive and professional look. Lee was thrilled with the final result and appreciated the personalized touch that made the logo truly his own.

I believe that effective design is more than just a pretty picture – it's a solution that meets the specific needs and challenges of each client. By working closely with Lee and understanding his vision, I was able to create a logo that captured the essence of his brand and helped him stand out in a competitive market. I am passionate about helping small businesses and non-profits transform their brand identity, by providing customized solutions that exceed expectations.