Lingerie Brand Website Design
Website design for a brand of lingerie that focuses on comfort and celebrating women. This brand creates tailor-made underwear for women to help them feel confident and comfortable in their own skin. Their website showcases the beauty of women and emphasizes the elegance and grace of the brand.
The design is minimalist and simple, as it just serves as a digital business card, showcasing the values and mission of the brand. Every order is processed individually, reflecting the brand's commitment to personalized customer service. The homepage of the website features a diverse range of women of different complexions and body shapes. This celebration of individuality is aligned with the brand's values and supports the body-positive movement.
The website design features a monochrome color palette of black and beige, creating a sensual and pleasant atmosphere. The emphasis is on the materials and shapes of the lingerie, rather than flashy graphics. To further showcase the brand's elegance, the website uses the beautiful typeface of Bulgari alongside the modern and simple Gilroy for body text.