Lynq Logo Design

lynq is a B2B SaaS startup focused on making it simple, fast, and affordable to to get insights on your business apps

Exploration Sketches

We brainstormed multiple sketches based on the combination of ideas like "capturing", "data", "dashboards". The feelings we tried to achieve in the shapes were "satisfaction", "alignment" and "power".

Shapes and Color Exploration

For a few selected sketches we did a more detailed shape exploration to explore their potential. Then we explored multiple color options for one of the sketches selected by the client.