Bones Investment Group Website

Carefully designed and implemented from scratch. Client's goal was to refresh the feel and look of the brand and better deliver the message to a very narrow target audience - current Black NFL professionals and former athletes.

We have started with defining an updated brand design guideline by introducing new color scheme, fonts and visual elements. Together we worked on the content optimizing it for rapid scanning from top to bottom and making sure that user still can quickly get the UVP of the company without digging themselves into too much detail.

You can play around with the live version here - https://bonescapital.com