D-Mart Website UX Design
Project Overview
The Product
D-Mart is a E-commerce website that delivers products to customers at their doorsteps.
Project Duration
15th september,2022 to 6th october,2022
The Problem
Customers find it frustrating to buy items from shops in-person, since it’s time consuming and inconvenient.
The Goal
Design a website to let users order their daily necessities with ease.
My Role
UX Designer designing an Website for D-Mart from conception to delivery.
Responsibilities
Conducting interviews, paper and digital wireframing, low and high-fidelity prototyping, conducting usability studies, accounting for accessibility and iterating on designs.
User Research Summary
Pain Points
User Persona
User Journey
Paper Wireframes
Digital Wireframes
Low-fidelity Prototype
Usability Study: findings
Design Scheme
Mockups
High-Fidelity Prototype
Accessibility Consideration
Key Takeways
Impact: The D-Mart Website makes it easier for the user to shop online, and makes the process much more equitable for users with accessibility needs.
One quote from peer feedback: “D-mart app makes the process of shopping a whole lot easier”.
What I Learned: While designing the D-mart Website I learned the value of iterations, nothing becomes perfect in thee first go, I also learnt the value of peer and user feedback on the design process.