Dank Dive
I was asked to help develop a brand for a hop selection event with Yakima Chief Hops in the PNW. The concept is centered around getting away from holding the hop selection in sterile boardrooms or convention centers, and touring around to local dive bars instead.
The mark plays with the idea of the sensory-driven aspect of hop selection (lots of hop smelling).
beer
brand
branding
clever
dank
design
dive
down
graphic design
illustration
lockup
logo
mark
nose
smell
type
typography
vector
wordmark
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Posted on
Feb 2, 2023
More by Jordan Wilson View profile
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