ImPulse - brand identity design
Visual identity development for the fitness brand "ImPulse" by health and performance coach Zanda Zariņa Rešetina. Zanda is well-known private fitness trainer in Latvia and she has created an online program for fitness and wellness, based in holistic approach to a sustainable lifestyle.
The project's challenge was to create a friendly, but bold and sexy visual identity and refer to movement, energy and physical activity. My task was to develop patterns, mockups, applications and brand guidelines.
Client: ImPulse, https://im-pulse.lv/
In collaboration with planktones.studio
Year: 2021
See the full project on Bēhance
brand identity
branding
creative direction
energy
exercise
fitness
fitness brand
graphic design
gym
health
identity
logo
movement
pattern
personal coach
personal trainer
training
visual identity
wellness
workout
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Posted on
Feb 16, 2023
More by Santa Vinklere View profile
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