Mobile Pilates (Brand)

Challenge/Project

Create a new brand identity for a small Pilates business. Challenge involved working with the business owner to identify age demographic of customers, target markets and promotion channels as part of the design delivery and brand education. Market research and mood boards were created to be inline with the business owners vision. Brand identity was immediately applied to a promotional campaign with assets delivered so the owner could develop and own the brand themselves.

Deliverables

Brand guidelines, Wix templates, Pattern library, Canva & social templates, Posters & Flyers

Roles

Art Direction, Branding, Illustration, Graphic Design, Website cleanup, Asset Creation, Print production