Lightspeed Webshop Development for La Sourire
Developing a Lightspeed webshop for a retail store to generate more sales
La Sourire wished to make the transition to selling their retail stock online to sell to a wider audience and generate income besides business hours. Rick Bierman Designs created their new webshop from scratch using the Lightspeed CMS.
Role
Rick Bierman Designs was responsible for setting up the LightSpeed environment, which included uploading products, taking care of payment information, mail invoices, the API between the cash register and the webshop, and using Tags and SEO optimised text. Furthermore, Rick Bierman Designs also created their first Email Campaigns to increase website engagement and generate more turnover.
The problem
How to create a completely new Lightspeed webshop and convert both website visitors and social media leads into paying customers?
The approach
Whilst working in an Agile environment, this first consisted of wireframing and working on the Information Architecture. Setting up the Lightspeed environment and preparing the E-Com platform for plenty of traffic were crucial steps, as the launch of the website went hand-in-hand with Social Media Marketing, and E-Mail Campaigns.
The solution
The results were staggering, with an ever increasing visitor amount and more than 470 placed orders, the webshop managed to generate more than €20.000 of extra revenue in a very short time span.
Services provided
LightSpeed Development and Back-end optimisation
UI / UX Design
Offline Environment ( Cash Register ) Connection through API
Rick Bierman Designs
Rick Bierman Designs supports clients in every stage of the process; from design to website launch. Save yourself the valuable time and money needed in looking for multiple experts; you have found your Design Powerhouse! Our job is to support you in the creation and evolution of your brand.