Careamic Logo suite | Brand Identity | Premium ceramics brand
About
Careamic is a luxury ceramics brand that creates high-quality, beautifully crafted pieces using traditional techniques and the finest materials. The brand offers a range of products including dinnerware, vases, planters, and decorative objects.
Solution
To effectively convey Careamic’s experience and expertise in the field of ceramics, a serif typeface was chosen for the brand’s logo and marketing materials. The use of a serif typeface is traditionally associated with sophistication and timelessness, making it an ideal choice for a premium, luxury brand such as Careamic.
To showcase the purity and craftsmanship of Careamic’s products, a lily was selected as the brand’s logo mark. The lily is a symbol of innocence and purity, and its delicate, intricate petals accurately reflect Careamic’s attention to detail and quality.
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