Sola - Branding

The Client

Sola's mission is to help those affected by natural disasters recover faster. Using data and a passionate team, Sola can deliver payouts within DAYS.

The Challenge

Due to the success of our previous venture, Sola Insurance came to us again to collaborate on refreshing its brand. Sola Insurance poses great affordable prices for all users and even goes out of its way to make sure its users are getting the money they deserve. What’s holding them back? Being a newer Insurance company, Sola’s main problem is the lack of traffic that a big name Insurance company has.

The Solution

Sola Insurance brought us in to reconstruct their brand to feel more friendly and appealing. When sketching and designing their logo, color palette, and typography, we kept in mind that users needed to feel welcomed and safe. Simple is safe, and this is conveyed throughout our designs and typography for Sola Insurance. With consistent and calculated spacing, Sola’s new brand feels familiar, even to new users. Their new logo contains concealed messages, explaining to users that they (the dot in the middle) are safe and protected from natural disasters (waves around the dot).

We are thankful for Sola for allowing us to help them with their web app and updated branding!

Who is Caviar?

Caviar is a design agency dedicated to helping clients bring their visions to life. We specialize in a variety of design skills including, but not limited to: UI, Web Design, Mobile Design, Illustrations, and Product Design. Our motto is “Building brands, websites and experiences” we take pride in making sure that Caviar is an agency that not only gives high-quality designs but high-quality experiences.

Check us out at https://eatcaviar.co

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