Design for choleric types (MBTI)

Hi guys,

I would like to show you my first case of Visual Interface Design. The case was to design four different screens of a website about lemons based on the 4 MBTI types of 'Myers–Briggs Type Indicator (MBTI)'.

Hippocrates discoverd the four temperaments of humorism:

1. sanguine (optimistic leader-like)
2. choleric (bad-tempered or irritable)
3. melancholic (analytical and quiet)
4. phlegmatic (relaxed and peaceful)

In this screen I designed for the choleric type. These visitors have a target to visit your website and ask themselves 'What's in it for me?'. Facts are important for the choleric types, because they are making a quick decision based on facts.

Source:
http://en.wikipedia.org/wiki/Myers%E2%80%93Briggs_Type_Indicator
http://en.wikipedia.org/wiki/Four_temperaments