The Hair Apothecary

Fiona created her salon with the intention of being sustainable and creating an immersive experience for her clients. After a year into starting her journey as a salon owner, she decided she wanted a way to showcase her salon experience online - through a custom website.

Having helped her with a brand pivot and social graphics to showcase it, it only made sense as an already established client and designer that we work together to build her a site she loved. We established all of the bells and whistles that she felt would bring her salon experience to the web - a hair-care guides page, a video tutorials page, links to all of the artists whose products she stocks in her salon, a blog, and her instagram portfolio - and outlined the key details about her salon she wanted to highlight, and I got to work designing.