Crypto Valley Festival — T-Shirts

Client: 

Crypto Valley Festival. 

Annual festival of crypto currency and blockchain 

The brief:

The client asked me to produce a dynamic identity that could work digitally across many forms of media for a crypto conference. It had to work in static format and have the ability to work in motion. It needed to align with the emerging crypto aesthetic at that time.

How I did it

This annual festival has an audience of tech enthusiasts and crypto holders. I selected a crisp colour palette centred around green to represent both money and growth. The logo shows the C for Crypto as a circle of bars representing io for digital assets. Graphic elements continue the circular theme and align with the logo. They subtly communicate the circulation of currency and have a techy vibe. These repeating graphic circles are dynamic enough to give impact to static conference assets and would work exceptionally well as motion graphics. Strong black-and-white photography adds a compelling and bold feel to the brand. 

Services

Art Direction

Visual Identity

Web design

Case study

See the full works here on Behance.

Follow me

LinkedIn | Instagram | Behance | Twitter

Christopher Bailey
Branding + Websites: B2B Innovation, Technology, Performance
Get in touch

More by Christopher Bailey

View profile