Creator Hub brand identity

Sensorial, deep, energetic, colorful, expressive, and dynamic—these are just some of the words behind our Microsoft Create brand identity. For those unfamiliar, Create is our newest creator-centered experience in Microsoft 365 🤩. In designing the brand expression for this platform, the team utilized a modular approach—something new in the Microsoft ecosystem—in hopes of scaling the brand expression system. In its vibrant expression of colors, you'll also notice various block-like shapes–a metaphor for the building blocks that Create provides for people to realize their ideas 🧠✨.

Visuals created in partnership with the lovely folks Not Real 🫶

To learn more about Create, visit https://msft.it/6009dipt1