Flam Design Townhall

Presenting the Motion Poster for the first episode of ‘Design Townhall’ at @flamapp. Made by @flamlords

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Delving into the creative process, the primary thought behind this design was to keep it young and full of personality. The “Obviously” font from @ohnotypeco created by the amazing @jamesedmondson was a great starting point for us.

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In terms of colours, the objective was to create a ‘glow effect’ from solid colours that’d be bright & welcoming.

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Another important aspect for us was to keep the design very simple. A lot of focus was poured into readability & the recall value for the name which is why there’s Kinetic Typography incorporated into the design.

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Drop in your feedback & also tell us how you’d do this differently!

Checkout our website: FlamApp

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If you enjoyed this shot, don't forget to press L before you leave! Thanks for checking this project out! 👍

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For more projects, check out the following links:

Instagram ● Dribbble ● Website

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