Flam Design Townhall
Presenting the Motion Poster for the first episode of ‘Design Townhall’ at @flamapp. Made by @flamlords
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Delving into the creative process, the primary thought behind this design was to keep it young and full of personality. The “Obviously” font from @ohnotypeco created by the amazing @jamesedmondson was a great starting point for us.
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In terms of colours, the objective was to create a ‘glow effect’ from solid colours that’d be bright & welcoming.
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Another important aspect for us was to keep the design very simple. A lot of focus was poured into readability & the recall value for the name which is why there’s Kinetic Typography incorporated into the design.
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Drop in your feedback & also tell us how you’d do this differently!
Checkout our website: FlamApp
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