Urpoint Pizza - Brand Design

Ur Point is a local pizzeria in Abu Dhabi, UAE. It provides real fresh and hand-made Neapolitan pizza to the neighborhood. The brand wants to create a distinctive look for its visual identity but still embrace the core value of freshness and handicrafts.

Ur Point means “your point”. The brand name is a statement of how friendly and how empathetic they are to their customers. Their pizza is made from their heart to bring real joy and satisfaction.

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