LAB LEAK

LAB LEAK was an online promotional campaign for a fictitious punk gig.

The idea came from hearing all the different covid catch phrases used in the mainstream media. They all sounded like great punk band names so I thought it would be fun to do a parody poster for these imaginary bands. The poster idea then expanded into an online campaign and narrative promoting the gig. Which further developed into an apology for accidentally leaking covid filled promotional balloons at the gig which the wind then blew around the city.