Breathology | A breath of fresh air

Breathology is an app focused on one of our body’s most fundamental acts: breathing 🧘‍♂️🧘‍♀️🧘

The goal was to set the brand apart from their competitors by having an easy to use, clear and effective product that allowed users to relax and reduce stress, all by combining breathing exercises with guided sessions. 

During strategy meetings, the market, users and what they were aiming for were defined and served as the core value to develop the visual design.

The outcome: A modern app with a focus on simplicity and user experience.