Dawn by The Weeknd

App background

This is an app where you can pre-order the Weeknd's albums and watch exclusive content.

Design Process

First I created user personas and user journeys, then I made a storyboard and a lo-fi prototype, then I conducted a usability study to determine if the design requires iteration, and then, after making an affinity diagram and identifying themes and insights, I began working on this high-fidelity prototype.