LaFrog

We created the identity and logo for LaFrog, a vibrant brand of children's clothing.

We beat the outline of the frog's head, created a unique minimalistic shape, and added a trendy font — a smile — while working on the logo.

We beat the outline of the frog's head, created a unique minimalistic shape, and added a trendy font — a smile — while working on the logo.

Because our shape is a muzzle, we can graphically animate a frog by adding different emotions. Change the inscription's curve, replace it with a smile, use different eye expressions, and we have almost a character.

Bright stickers became an integral part of the brand's identity. Different shapes, colors, and inscriptions give the brand a lively and direct tone.

They can be used in social networks, as currency for messages, or simply printed out, because what child doesn't like stickers?