Dial and Bezel – Watch Sales Branding
Full branding treatment and simplistic landing page concept developed for Dial + Bezel. Based in New York City, D+B auctions are the best way to buy and sell classic, collector, and vintage watches.
Based off a utilitarian typeface design and complimentary "bezel" icon, the D+B branding is shifted to attract a more contemporary buyer. A monochromatic colour palette finished with a punch of blaze orange helps unify the branding.
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