Tommyknocker Brewery Rebrand

Ember Design just finished and launched the new Tommyknocker Brewery rebrand located in Idaho Springs, CO. For months we worked with their leadership team identifying their target audience along with their new, younger target audience we wanted to attract.

The result was a clean and bright beer can along with funky collage art work on the side of cans (See the next shots). We even dove in deeper by creating scanable QR codes linking to music playlist specially curated by their brewers for a more immersive experience. The brewers created music sets to pair with the beer profiles.

A full write up of the press release can be found here in the local Denver newspaper ---> https://tinyurl.com/mtx2vadn