ENERGY CAPITAL VENTURES Rebrand "Travel Journal"

Branding is a journey, and that's why I now produce "travel journals" for every client I work with. It's part one part standard brand guidelines and two parts travel journal.

Energy Capital Ventures was the first client I did this for. My team worked with them hand-in-hand for several months to develop a brand around their new venture fund, and we collected quite a few fun "souvenirs" along the way -- thumbnail logo sketches, draft mission statements, experimental colour palettes, stuff like that. To celebrate reaching our destination, we had a number of these hardbound books made and delivered to their office.

Here are few spreads from the ECV book:

Jon Racinskas
I'm a Creative Director & brand nerd. Enjoy my portfolio.

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