Fly over Xinjiang - packaging

Packaging concept for VR glasses packaging. The glasses are sold together with an App. After returning home from holidays you can once again revel in memories of your travel and fly over the landscape.

When looking at pictures of Xinjiang's landscape, two colours in particular are dominant: yellow, like the mountains and deserts. Blue like the rivers and lakes. The product is intended to appeal particularly to young people and children who are also enthusiastic about technology. That's why we chose this design with a silver packaging and playful illustrations.