Aims.edu - Elements

Aims.edu connects students, faculty, and employees to a breadth of critical services. From email and shared calendars, to web-based academic reporting and advising, to curriculum programming and bill pay services — the Aims community stays vitally connected and coordinated through their digital platforms.

I had the pleasure of working with the Aims team to create a new vision for their website. We performed Journey Mapping and Voice & Tone exercises to understand the Aims brand and their audiences. We then created a design direction and system that empowers Aims with rich media authoring that connects with their audiences.

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Aten Design Group

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