Craft fishing company «ні Хвоста». Brand identity

The name of the brand is based on the most familiar phrase to every fisherman «No tail (ні Хвоста), no scales».

This is a craft company based on cooking hot smoked fish according to our author's recipe with natural materials and traditional ways of smoking.

Customer tasks:

📌 Logo:

- Logo style – minimalism;

- Logo type - graphic or integrated sign with a text part;

- The sign must reflect the direction of activity.

My ideas for graphic solutions:

📌 The idea of the sign is to integrate the minimalist sign of the fish with its integration into the letter "X" - the tail.

 

Country of implementation: Ukraine. Kyiv

Date: June 2020

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