AAB “POTENTIAL”

AAB is an accountancy firm with offices in Aberdeen and Scottish Central Belt. They’d recently launched a product aimed at taking tech businesses from seed funding to IPO and needed to promote it as a viable alternative to services provided by KMPG, Deloitte, PWC and EY.

The campaign was a mix of social, print and physical advertising, along with a web landing page.

Creative direction: Anthony Mullinder

Design: Zoe Dyer

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