Simmons Hanly Conroy 20th Anniversary Booklet

At the end of each year, Simmons Hanly Conroy produces a booklet called the Discovery, distributed internally and recapping the hard work that was put in and the wins that make it all worthwhile. For their 20th anniversary, a baseball theme was adopted and carried throughout the 32-page booklet and accompanying printed photo album.

I applied a stitching pattern to the chosen logo to mimic the appearance of a baseball jersey and created baseball cards for new "rookie" Shareholders.