Nike responsive website

We generate 2.5 trillion bytes of information every day. Data is constantly being extracted and analyzed, but is worthless if we don’t communicate it correctly.

The Nike team collaborates with employees in its official stores, sharing important sales data. We created a new experience to make that data clearer and more accessible.

The result is a highly interactive, responsive website, which translated into a greater interest in exploring the data and a better understanding of the information.