Xfinity Stream x Riddle & Bloom

I had the opportunity to collaborate alongside Riddle & Bloom for a six week period, for a unique internship opportunity with Xfinity. Throughout the internship (Fall 2019), I organized and executed digital and social media marketing, peer-to-peer outreach, events and activities to SCAD on campus students.

Our key focus during the internship was to educate students on how to access their Xfinity on Campus streaming accounts. In order to reach as many students as possible, one aspect of this outreach was a social media campaign; mainly on the platform of Instagram.

The idea was to gain students and my peers attention through weekly posting on Instagram. To achieve this goal my concept revolved around adventure and encouraging students to follow my journey with Xfinity as highlighted a few of favorite places in Savannah.