DesignSelect — Visual Identity
DesignSelect is a worldwide internet portal of designer furniture and lighting with an office in Kyiv, Ukraine.
Starting a new project, we think about how it will look and feel in the coming years to remain modern regardless of trends and times. Based on this judgment, we begin to create the first sketches, cutting off all unnecessary. The client wanted to stand out, and we helped create a concise and straightforward style that perfectly adapts to all collateral and looks good in a digital environment.
The design uses a unique grid explicitly designed for the brand, with the help of which all content is located while having highlighted accents and a sufficient amount of white space.
The logo is based on a horizontal line that symbolizes the right choice. We use this symbol in the collateral, website and build all visual communication around it.
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